Luma Soda Founder – 

Jim Otteson

As a trial lawyer with 25 years of experience, how did I get into the soda business? It’s not as far-fetched as you might think.

I used to be a compulsive soda drinker who often burned the midnight oil to prepare for trial. I always made sure to drink “diet” soda to limit calories and sugar.

What I didn’t realize was that those zero-calorie cans were filling my body with all kinds of bad chemicals, with some unwelcome consequences.

I searched for alternatives to break my dependence on artificially sweetened sodas. But what I found were “craft” sodas loaded with sugar, or “natural” sparkling beverages that didn’t taste good. I couldn’t find a delicious and healthy soda — without tons of sugar and artificial ingredients.

So after months of failing to find a wholesome, satisfying alternative to unhealthy Big Soda, I decided it was time to set my cases aside and embark on a new adventure. Luma was born in the months ahead — a delicious, clean, and naturally sweetened soda that comes in 4 delightful flavors.

I welcome you to try it for yourself. Discover Luma Soda.

Much love,




per can

Luma soda has only 4 grams of sugar per can while regular sodas have over 40 grams of sugar in a single can.


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Luma Blood Orange $19.99 Out of stock
Luma Cherry Cola $19.99 Out of stock
Luma Cola $19.99 Out of stock
Luma Lemon Lime $19.99 Out of stock

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Experience soda the right way! Luma the delicious, better-for-you soda that you can enjoy guilt-free. Free shipping when you order four 12-packs. 100% Satisfaction Guarantee – love it or your money back!